New Samsung Tablet
The company, facing accusations that it copied
the design and some features of Apple's iPad and iPhone, said the Galaxy Note
10.1 would be a "game changer" from rival tablets, on which users
usually only view one application at a time.
The device can
have two apps active on a split-screen, while an 'S-Pen' seeks to solve tablet
and smart-phones' sometimes clunky keyboard and input functions by allowing
users to write and sketch on the screen.
Analysts, however,
were skeptical of its ability to make inroads into Apple's huge lead in the
tablet market given plans to price it at $499 for 16 gigabytes of memory and
WiFi-only - the same as the iPad.
"When you
look at the price and overall consumer awareness about Samsung tablets, it's
not likely to be a big success," said Park Young, an analyst at Woori
Investment & Securities in Seoul.
"Tablets are
getting cheaper and even Apple is rumored to be preparing a cheaper iPad.
Consumers also tend not to spend much on tablets any more as smartphones can do
most of the entertainment functions that tablets offer."
Marc Chacksfield,
deputy editor at British tech website TechRadar, said that, while the new
tablet had some positive features, it felt cheaper in the hand than the iPad
and might not win buyers over if priced similarly to the Apple product.
"Couple this
with an influx of low-priced Android tablets entering the market (headed up by
the Google Nexus 7) and Samsung may struggle to compete," he said in an
email to Reuters.
PRODUCT RANGE
A jury begins deliberating
next week in a high-stakes patent trial launched by Apple against the South
Korean firm.
Ben Wood, head of
research at analysts CCS Insight in London, said the S-Pen was Samsung's big
bet on differentiating its tablets from Apple's.
"It's an area
where we expect them to put a huge amount of focus, some of that will be as a
result of Samsung's desire to show it is a company that innovates in the light
of all the negative publicity from the litigation," he said.
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